Trump Mobile launches with controversy: its coverage map shows the name 'banned' by the president himself.
Donald Trump, the current president of the United States, has just launched Trump Mobile , a patriotic mobile phone service with a domestically manufactured device that promises a "conservative alternative" in the technology sector.
However, the launch has been accompanied by a geographical controversy: the coverage map published on its website showed as the 'Gulf of Mexico' what Trump demands to be called the 'Gulf of America' .
The Gulf's name is more a political issue than a cartographic one. Early in his second term, Trump signed an executive order renaming the Gulf of Mexico "the Gulf of America," a nationalist gesture that has been ignored by the international community and strained relations with its neighbor .
On Trump Mobile's coverage map, apparently pulled from T-Mobile data, the body of water was still labeled as the "Gulf of Mexico," sparking a wave of criticism on social media among the president's most loyal supporters.
Hours after the uproar, the page with the map was removed without explanation and now displays an error message . The Trump Organization has not responded to media requests for comment.
Who's behind Trump Mobile?The service is powered by Liberty Mobile Wireless, a Florida-based company founded in 2018 by entrepreneur Matthew Lopatin. It operates as a mobile virtual network operator (MVNO) that leases networks to major companies like T-Mobile , but sells the service under the Trump brand.
Among its flagship products, Trump Mobile promises to soon launch a gold smartphone for $499 , although it has not specified which company will manufacture it, a key detail considering that the US currently has no mobile phone factories of its own.
Trump Mobile is the latest example of how the Trump family licenses its name to products aimed at a conservative base , leveraging the president's image as a cultural and political icon. In this case, with a "made in America" phone , nationwide coverage, and a very unique take on geography.
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